Maxwell Guttman
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PORTFOLIO

"MEET MAX" - JELLYVISION COVER LETTER

I applied to be a Content Production Specialist for Jellyvision, the company that creates ALEX, an interactive software
that uses humor and common language to help employees navigate insurance and financial planning decisions.  

On the left is the video that potential customers find on the front page of meetalex.com, appropriately titled "Meet ALEX." Rather than making a cover letter, I decided to make a video titled "Meet MAX" that mirrored ALEX's intro as closely as possible while still meeting the requirements of the requested cover letter (and not spending my rent money on Proxima Nova).

I highly recommend watching "Meet ALEX" below and skimming the job description first; otherwise, my video might seem a little weird (yes, "festooning cats with tiny saddles before herding them" was a direct quote). 

Meet ALEX* (original)

Meet MAX

*I am posting this video solely for the purposes of comparison and understanding my parody. Jellyvision® has not sponsored this in any way. "Meet ALEX" and ALEX® as a whole are entirely of Jellyvision's creation and ownership. For more information, visit jellyvision.com or meetalex.com

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  • About
  • Portfolio
    • Lesson Plans
    • Design
    • Photo + Video
    • Writing
    • Just Right
  • Contact